Big Woz Marketing is
Your Partner in Success!
Welcome to Big Woz - your marketing specialist in Aspen, Colorado!
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At Big Woz Marketing, we specialize in turning complex marketing data into clear, actionable insights for businesses in the Architecture, Engineering, and Construction (AEC) sector. With a focus on the Western Slope of Colorado, we are dedicated to helping local firms maximize their marketing ROI and discover untapped growth opportunities through expert audits and strategic guidance.
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Founded in 2018 by a seasoned marketing director with over a decade of industry experience, Big Woz began as a comprehensive marketing firm offering a wide array of services. Recognizing a specific need within the AEC sector for more targeted and data-driven marketing strategies, we pivoted to specialize in marketing audits. Over the years, we have honed our methodology and expanded our expertise, particularly within the unique landscape of the AEC industry in Colorado. Our deep understanding and local insight have made us a trusted partner for numerous firms looking to enhance their competitive edge.
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Our core philosophy at Big Woz is rooted in empowerment through knowledge. We believe that true marketing success comes from understanding not just the 'what' and the 'how,' but the 'why' behind every strategy. By providing our clients with detailed insights into their marketing efforts and clear steps towards improvement, we aim to equip them with the tools they need to not just succeed, but excel. We are committed to integrity, transparency, and continuous learning, ensuring that every audit and recommendation we provide is meticulously tailored to drive growth and efficiency.
Are you ready to take the lead with Big Woz?
Who Powers Big Woz? Meet Our Team!
Where the Passion Begins
Paul Woznicki,
Co-Owner & Silent Partner
As Co-Owner and Silent Partner of Big Woz Marketing, Paul brings his extensive experience in campaign and exhibition planning to the table. His national success as an art consultant and business proprietor has honed his ability to promote brands and artists alike using his innate talent for storytelling.
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Paul's venture in 2010, the Forum Art Space in Cleveland, Ohio, highlighted his flair for coordinating international exhibitions for both seasoned and emerging artists via an innovative platform. His results-oriented and collaborative spirit is an invaluable asset to Big Woz Marketing.
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Today, Paul leverages his expertise as a fine art consultant and logistics liaison in Aspen, Colorado. He collaborates closely with galleries and artists, providing marketing and lead development content. His compelling aptitude extends to curating, organizing, and managing exhibitions across the U.S., reinforcing his crucial role within the Big Woz Marketing framework.
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Community Involvement:​​​​
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Exhibition Committee Member, The Art Base, 2018-2022, 2024-present
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Artist Mentor, The Art base, 2020-2021
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Co-Chair, Contemporaries at The Aspen Art Museum, 2017-2019
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Crew Volunteer, Aspen Valley Ski and Snowboarding Club, 2019-2020
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Melissa Dunfee-Woznicki,
Founder, CEO & Active Partner
From Cleveland, Ohio to Aspen in 2016, Melissa has been revitalizing the marketing landscape over the past decade. As Founder, CEO, and Active Partner of Big Woz Marketing | Citizens Bridge, LLC, Melissa brings a wealth of experience to the table, which includes roles as Adjunct College Faculty, Graphic Designer, Photographer, Producer, Set Stylist, Fine Art Gallery Owner and Director, Artistic Director at a local architecture firm, Director of Community Relations for a metal band, and Subject Matter and Industry Expert in photography and graphic design.
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Melissa thrives on the integrated power of marketing to connect communities and create lasting relationships. As a meticulous planner and a media-savvy marketer, she excels in creating impactful local events, collaborating with media for audience expansion, and meticulously executing campaigns or exhibitions from concept to reality.
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Independent, decisive, and unyieldingly determined, Melissa has a keen knack for strategic messaging and inspired design. As a methodical planner, she effortlessly bears the mantle of breaking down large projects into manageable tasks and guides cross-functional teams with refined diplomacy and grace. Harnessing her entrepreneurial spirit, Melissa boldly leads Big Woz Marketing, bridging the disconnect between businesses and their audiences.
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Community Involvement:​​​
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Business Member, Aspen Chamber Resort Association, 2023-present
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Business Member, Here House, 2023-2024
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Volunteer Short Film Pre-Screener, Aspen Film, 2021-2022
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Crew Volunteer, Aspen Valley Ski and Snowboarding Club, 2019-2020
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Co-Chair, Contemporaries at The Aspen Art Museum, 2017-2019
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Membership Chair, Aspen Young Professional Association, 2018-2019
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Volunteer Graphic Designer, GlenX Career Expo, 2017-2019
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Elizabeth Klingler,
Content Creator
Elizabeth is a digital media artist and fine art painter. When it comes to the visual art forms, she has a thirst for knowledge and growth that drives her forward. As a remote member of the team, she currently utilizes her creative skills in Ashland, Ohio as the graphic designer for local non-profits, inspiring her community through thoughtful artistic engagement.
Elizabeth is truly an intuitive and creative soul. She designs with visual balance in mind producing clean impactful print and digital art and design. Her knowledge of social media and industry trends makes her the perfect supporting role for Big Woz Marketing.
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Community Involvement:​
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Volunteer, Annual Rain Barrel Auction and Fundraiser for Ashland Soil and Water Conservation Department, 2021
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Ashland Art League Member, 2014-present
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Participant, Annual Ashland Art League Exhibition at the Coburn Gallery, 2014-present
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Lead 2D Instructor, Tin Can Chandelier Community Arts Center, 2017-2019
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Collaborations & Long-Standing Relationships
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